Hillary Black

Hillary Black


Hillary Black is the head of chatbot strategy and conversation design at Black Ops, a chatbot agency and product company. She helps brands create personality-driven chatbots with a strategic approach to the user experience. With 10 years of social media and brand experience developing personalities like Vine, Beats by Dre, and University of Michigan on social media, Hillary knows how to create and market chatbots audiences love. She shares her expertise in the chatbot space as an online contributor to multiple publications, on her website, and in her Facebook Group for conversation designers.

Hillary’s bot talks.

How to Use SMS Chatbots for Customer Acquisition

December 17, 2019

SMS chatbots are the future of marketing directly to customers. These bots can help automate lead generation and customer acquisition.

Bots for Business, Conversational Marketing

7 Keys to Creating a Successful Chatbot Strategy

July 18, 2019

Using a chatbot to grow your business—whether it’s to acquire customers, help existing customers, or build brand awareness—is becoming increasingly popular. Find out some of the most important tips for utilizing your chatbot effectively.

Bots for Business

5 Conversation Design Tips for Customer Acquisition Chatbots

February 14, 2019

When designing a chatbot for customer acquisition, use these five tips to ensure that you’re keeping the user at the forefront of your mind.

Bots for Business
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