Hillary Black

Hillary Black


Hillary Black is the Co-Founder and Head of Marketing at Mav (hiremav.com), a texting robot that turns sales tasks and playbooks into automated, two-way SMS conversations. After 10 years in social media developing brands like Vine, Beats by Dre, and University of Michigan, Hillary knows how to design and market conversational experiences that convert. She shares her expertise in the conversation design space as a contributor to multiple publications, her online course from UX Writers Collective "Chatbot Writing & Design," and in her Facebook Group - Chatbot Conversation Designers Interet Club (facebook.com/groups/conversationdesigners).

Hillary’s bot talks.

Conversational AI in Action: XAPP AI

December 1, 2022

We spoke with our partner XAPP AI to learn about their work with Surefire Local powering AI conversational site search and chat solutions for small and medium-sized enterprises.

AI, NLG, and Machine Learning, Bots for Business, Chatbots, Emerging Technology, Thought Leadership

Discover.bot Partner Spotlight: XAPP AI

November 3, 2022

We spoke with our partner XAPP AI to learn more about their work creating Conversational AI experiences.

Chatbot Development, Chatbots, Thought Leadership

3 Case Studies with TensorIoT

October 27, 2022

Let's take a look at three successful contact center intelligence projects from TensorIoT.

Chatbot Development, Chatbots, Thought Leadership

Discover.bot Partner Spotlight: TensorIoT

October 19, 2022

We spoke with our partner TensorIoT to learn more about their work empowering users by connecting smart devices through their world-class expertise in serverless, IoT, and AI.

Chatbot Development, Chatbots, Thought Leadership

Discover.bot Partner Spotlight: NLX

August 19, 2022

AI-powered technologies offer multiple advantages across different sectors and are constantly evolving to deliver smooth communications and increase user engagement. Nowadays, businesses have adopted a range of built-in products and services that can help them assist with their heir marketing and customer service experiences.

Chatbot Development, Chatbots, Thought Leadership

5 Best Practices for Chatbot Experience

August 15, 2022

How can you optimize the chatbot experience? We spoke with Hillary Black, Conversation Designer, Brand Marketer & Conversation AI Content Creator, and Discover.Bot partner to share her best practices for chatbot experience.

Chatbot Development, Chatbots

Chatbots Unlocked: A Q&A With Hillary Black

November 30, 2020

Over the past several years, chatbots and AI have led the conversation in technological advances, so let's dive into its capabilities from conversation designer expert, Hillary Black.

Chatbot Development, Chatbots, Frameworks and Tools, Thought Leadership

How to Design and Write a Chatbot in 10 Steps

September 21, 2020

Before you’re ready to have automated conversations with your customers at scale, you should ask yourself how exactly do you take your idea and turn it into a real chatbot? Here are the 10 steps you should take to go from idea to working chatbot prototype that’s ready to be built.

Chatbot Development, Frameworks and Tools

10 Dos and Don’ts of Chatbot Conversation Design

May 26, 2020

Effective chatbot conversation design builds trust and creates a successful, enjoyable user experience. Here are best practices to keep in mind when designing a chatbot.

Chatbot Development, Conversational Marketing

How to Use SMS Chatbots for Customer Acquisition

December 17, 2019

SMS chatbots are the future of marketing directly to customers. These bots can help automate lead generation and customer acquisition.

Bots for Business, Conversational Marketing

7 Keys to Creating a Successful Chatbot Strategy

July 18, 2019

Using a chatbot to grow your business—whether it’s to acquire customers, help existing customers, or build brand awareness—is becoming increasingly popular. Find out some of the most important tips for utilizing your chatbot effectively.

Bots for Business

5 Conversation Design Tips for Customer Acquisition Chatbots

February 14, 2019

When designing a chatbot for customer acquisition, use these five tips to ensure that you’re keeping the user at the forefront of your mind.

Bots for Business
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